sEGA | LAMBOGHINI

We created fast-turnaround social content, photography, and case study films for SEGA and Lamborghini at the Bologna vs Milan match, spotlighting a Sonic and Knuckles-wrapped Lamborghini Revuelto. The campaign blended gaming culture, automotive luxury, and real-time delivery to produce standout assets for Lamborghini, SEGA, and cross-platform brand use.

Client: SEGA
Production Partner: Boat Studios
Brand Partner: Lamborghini
Activation: Bologna FC, Bologna, Italy
Key Vehicles: Lamborghini Revuelto, wrapped in Sonic and Knuckles artwork.

Instagram Performance: The campaign generated record-breaking engagement, rapidly amplifying both Sega’s and Lamborghini’s brand narratives during a high-visibility sporting event.

We created fast-turnaround social content, photography, and case study films for SEGA and Lamborghini at Imola, showcasing a Sonic and Shadow-wrapped Lamborghini Revuelto at the Comic and Games convention. Blending gaming culture, automotive prestige, and real-time delivery, the campaign produced high-impact assets for Lamborghini, SEGA, and cross-platform brand use.

Client: SEGA
Production Partner: Boat Studios
Brand Partner: Lamborghini
Activation: Imola Race Track, Imola, Italy
Key Vehicles: Lamborghini Revuelto, wrapped in Sonic and Shadow artwork.

Instagram Performance: The campaign generated record-breaking engagement, rapidly amplifying both Sega’s and Lamborghini’s brand narratives  at Imola Race Track and for Imola Comic and Games Event